Volume 38 Issue 2
Mar.  2023
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WANG Tao, WANG Xing-yue, FENG Qiao-gen. Expected Performance Feedback and Enterprise Digital Transformation: Prosperity-driven or Adversity-driven Path[J]. Journal of Guangdong University of Finance & Economics, 2023, 38(2): 46-59.
Citation: WANG Tao, WANG Xing-yue, FENG Qiao-gen. Expected Performance Feedback and Enterprise Digital Transformation: Prosperity-driven or Adversity-driven Path[J]. Journal of Guangdong University of Finance & Economics, 2023, 38(2): 46-59.

Expected Performance Feedback and Enterprise Digital Transformation: Prosperity-driven or Adversity-driven Path

  • Received Date: 2023-01-06
    Available Online: 2023-07-07
  • Publish Date: 2023-03-28
  • The key to solve the dilemma of enterprise digital transformation is to effectively stimulate the internal power of enterprise transformation. Based on the behavioral theory of the firm, this paper selects A-share listed companies in Shanghai and Shenzhen stock markets from 2011 to 2020 as samples, introduces the performance feedback analysis mechanism of enterprise digital transformation, and empirically tests the influence and mechanism of expected performance feedback on enterprise digital transformation. The findings indicate that the degree of digital transformation will be significantly improved with the increase of expected surplus, that is, the digital transformation of enterprises with expected performance feedback is characterized by the "prosperity-driven path"; from the perspective of power transmission mechanism, surplus enterprises are expected to improve the abundance of redundant resources to implement digital transformation to achieve "resource effect", enhance their willingness of digital transformation to achieve "house money effect"; the extended analysis finds that the digital transformation of positive performance feedback enterprises is mainly reflected in the deep response to the integration with specific business scenarios, rather than just superficial "talk" at the underlying technical level. This paper provides references for understanding the internal driving mechanism of enterprise digital transformation and stimulating the internal driving force of enterprise transformation.
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